BLEU DE CHANEL

For the BLEU DE CHANEL campaign starring Timothée Chalamet,
I contributed to the art direction of its digital rollout.

My role included image selection, cropping and ensuring visual consistency across photography,
while preserving the House’s signature blue.

I also worked on social media storytelling and content layouts, including the actor’s feed,
as well as digital adaptations across the website, emails, social media, display and e-retail.




  • Client

    CHANEL

  • Year

    2023

  • Roles

    Directeur Artistique 360, Directeur de Création Web

  • Team

    Direction de création : Pauline

    Réalisation du film : Martin Scorsese

    Photographie : Mario Sorrenti

    Direction artistique digitale : Rachel Kerbellec

Rachel

Art Director

Brands

CHANEL · ROLEX · YSL BEAUTY · VALENTINO · LA ROCHE-POSAY · MARIA GALLAND · SEPHORA

collaborate with Rachel

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brief his agent