Uvex

I was part of the dedicated Lancôme team at Publicis Luxe for a year and a half. I mainly focused on product launch campaigns and overseeing the production of digital assets destined to retailers and social media platforms.
Here you can see the Uvex campaign, a range of products targeted to Asian markets and engineered to combat the negative effects of sun exposition








Brows

Brows is a Lancôme product range designed for eyebrow makeup.The « Brows Speak a Powerful Language » video showcases the important role of eyebrows in the communication of a variety of different emotions.







Lancôme e-commerce website

Within the dedicated Lancôme team, I have also taken part in the Lancôme e-commerce website redesign.
I implemented design systems and streamlined processes for the creation of campaign launches on e-retailer websites.

lancome.fr




  • Client

    Lancôme

  • Année

    2017

  • Rôles

    Directeur Artistique, Directeur Artistique Social Media, Directeur Artistique Web

  • Agence

    Publicis Luxe

  • Équipe

    Jean Michel Roccuzzo, Pauline Moulay, Claire Laurent

Laurent

Directeur Artistique Web

Marques

Yves Saint Laurent Beauté, Armani Beauty, Lancôme, EDF, Boucheron, Biotherm, L’Oréal, Tag Heuer, Éducation Nationale, AG2R, Renault

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